“…It
was a refreshing and inspirational two days, great for venue development
but also for team focus…Most of all it was go to know, in the absence
of any money in sight for venue development, …to make the most of
our old building.”
- Director, Swindon Dance
How To Use Your Venue to Generate Audiences and Income
This course reveals how the way we feel about a place is unconsciously
dictated by the 5 senses. Understanding these processes will enable
you to tweak the presentation and appearance of a venue’s facilities
to:
Course Content:
Convert first time and occasional attenders into regular
visitors
Increase income from secondary trading
Increase the perceived ‘value’ of a visit to the theatre
Make changes without requiring substantial capital
investments
